ACADEMIC CONFERENCE. AMA WINTER. 2020. CONSUMERS AND FIRMS IN A GLOBAL WORLD

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Details

  • Title: AMA Winter Academic Conference 2020
  • Subtitle: Consumers and Firms in a Global World
  • Date/Location: Held 14-16 February 2020, San Diego, California, USA.
  • Series: AMA Educators Proceedings Volume 31
  • Editor: Lukas, B. et al.
  • ISBN: 9781713805892
  • Pages: 510 (1 Vol)
  • Format: Softcover
  • TOC Link: View Table of Contents
  • Publisher: American Marketing Association (AMA)
  • POD Publisher: Curran Associates, Inc. ( Dec 2020 )

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  • Title: AMA Winter Academic Conference 2020
  • Subtitle: Consumers and Firms in a Global World
  • Date/Location: Held 14-16 February 2020, San Diego, California, USA.
  • Series: AMA Educators Proceedings Volume 31
  • Editor: Lukas, B. et al.
  • ISBN: 9781713805892
  • Pages: 510 (1 Vol)
  • Format: Softcover
  • TOC Link: View Table of Contents
  • Publisher: American Marketing Association (AMA)
  • POD Publisher: Curran Associates, Inc. ( Dec 2020 )