ACADEMIC CONFERENCE. AMERICAN MARKETING ASSOCIATION CONFERENCE SUMMER. 2019. (CD-ROM) MARKETING ON FIRE: BURNING QUESTIONS, HOT NEW METHODS, AND PRACTICAL IDEAS WORTH SPREADING
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Title:AMA Summer Academic Conference 2019
Subtitle:Marketing on Fire: Burning Questions, Hot New Methods, and Practical Ideas Worth Spreading
Date/Location:Held 9-11 August 2019, Chicago, Illinois, USA.