MARKETING ACADEMIC CONFERENCE. AMA WINTER. 2018. INTEGRATING PARADIGMS IN A WORLD WHERE MARKETING IS EVERYWHERE

MARKETING ACADEMIC CONFERENCE. AMA WINTER. 2018. INTEGRATING PARADIGMS IN A WORLD WHERE MARKETING IS EVERYWHERE

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Details

  • Title: Winter Marketing Academic Conference 2018
  • Subtitle: Integrating Paradigms in a World Where Marketing is Everywhere
  • Date/Location: Held 23-25 February 2018, New Orleans, Louisiana, USA.
  • Series: AMA Educators Proceedings Volume 29
  • Editor: Goldenberg, J. et al.
  • ISBN: 9781510860971
  • Pages: 398 (1 Vol)
  • Format: Softcover
  • TOC Link: View Table of Contents
  • Publisher: American Marketing Association (AMA)
  • POD Publisher: Curran Associates, Inc. ( Jun 2018 )

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  • Title: Winter Marketing Academic Conference 2018
  • Subtitle: Integrating Paradigms in a World Where Marketing is Everywhere
  • Date/Location: Held 23-25 February 2018, New Orleans, Louisiana, USA.
  • Series: AMA Educators Proceedings Volume 29
  • Editor: Goldenberg, J. et al.
  • ISBN: 9781510860971
  • Pages: 398 (1 Vol)
  • Format: Softcover
  • TOC Link: View Table of Contents
  • Publisher: American Marketing Association (AMA)
  • POD Publisher: Curran Associates, Inc. ( Jun 2018 )