EDUCATORS CONFERENCE. AMA ANNUAL SUMMER. 2004. ENHANCING KNOWLEDGE DEVELOPMENT IN MARKETING

EDUCATORS CONFERENCE. AMA ANNUAL SUMMER. 2004. ENHANCING KNOWLEDGE DEVELOPMENT IN MARKETING

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Details

  • Title: AMA Summer Educators' Conference 2004
  • Subtitle: Enhancing Knowledge Development in Marketing
  • Date/Location: Held 6-9 August 2004, Boston, Massachusetts, USA.
  • Series: AMA Summer Educators Conference Volume 15
  • Editor: Bernhardt, K.L.
  • ISBN: 9781604235043
  • Pages: 401 (1 Vol)
  • Format: Softcover
  • TOC Link: View Table of Contents
  • Publisher: American Marketing Association (AMA)
  • POD Publisher: Curran Associates, Inc. ( Apr 2006 )

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  • Title: AMA Summer Educators' Conference 2004
  • Subtitle: Enhancing Knowledge Development in Marketing
  • Date/Location: Held 6-9 August 2004, Boston, Massachusetts, USA.
  • Series: AMA Summer Educators Conference Volume 15
  • Editor: Bernhardt, K.L.
  • ISBN: 9781604235043
  • Pages: 401 (1 Vol)
  • Format: Softcover
  • TOC Link: View Table of Contents
  • Publisher: American Marketing Association (AMA)
  • POD Publisher: Curran Associates, Inc. ( Apr 2006 )